Retail Banking
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the problem
Customer acquisition in retail banking is tough enough in today’s competitive environment, and near-zero consumer switching costs are lowering retention metrics across the board .
the solution
Differentiate to attract new customers and retain existing ones with financial products customized to their individual needs. Cygnt allows you to understand your customer’s holistic financial life beyond your institution, and offer them what they need, when they need it.
key benefits
- Fair: Build offers based on clean financial attributes.
- Actionable: Build, test, evaluate, learn, repeat.
- Signals only: Receive only the signals you need, and avoid the headache associated with handling personal and private information.
- Game over: Eliminate promotion gaming with personalized offers.
- Secure: Provide consumers best-in-class data security, while avoiding relationships with known bad actors.
- Real-time: Uncover and respond to opportunities as they emerge.